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Principles of Marketing - CLS-00008189
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Week 1- October 10-14
Marketing Management MN3141 (intro)
MN3141-Principles-of-marketing
Week 2- October 17-21
mn3141-vle Part2
Principles of Marketing MN3141 Chapter 2
Week 3- October 24-28
Principles of Marketing - chapter 3
Further reading-chapter 3
Business orientation
Netflix Porter's 5 forces model
Week 4- October 31- November 4
Marketing Management MN3141 Chapter 3
Case study -social marketing enviroment
Week 5- November 7-11
mn3141-vle Part4
chapter 5- consumer behavior
Marketing Management MN3141 chapter 4
November 14-18
Buying Process activity
consumer behavior- neuromarketing
understanding consumer behavior
November 21-25
Marketing Management MN3141 chapter 4
Nov 28- Dec 2
Marketing Management MN3141 chapter 5
mn3141-vle Part5
December 4- December 9
Apples positioning
(PDF) Segmentation by motivation in rural tourism A Korean case study Mjefula Mohlomi - Academia.edu
further reading
Dec 12-Dec 16
mn3141-vle Part6
STP
January 10-15 2022
MN3141-Dibb
further reading
Apples positioning
STP
LEGO-Market Segmentation
question
MN3141 chapter 6 study guide
question to think - Positioning
January 16- 20, 2022
mn3141-vle Part7
What Goes Around Comes Around Understanding Trust
Marketing Management MN3141 chapter 7- session 1
Marketing Management MN3141 chapter 7- Session 2
January 22-27
Marketing Management MN3141 chapter 7- session 3
Marketing Management MN3141 chapter 7- Session 4
mn3141-vle Part7
Structuring Cooperative Relationship Between Organ
January 31- February 3
mn3141-vle Part8
Marketing Management MN3141 chapter 8 (study guide and Kotler)
co creation- case study
Master Thesis Nadine Wollenick final 14.05.2012
February 6- February 10
mock exam _Feb 2022
MN3141 Exam question 2022
Feb 13- 18
Marketing Management MN3141 chapter 8 (study guide and Kotler)
Feb 20-25
Marketing Management MN3141 chapter 9
Section 18
Section 19
PLC exercise
Section 20
mn3141-vle Part10
essential reading
Marketing Management MN3141 chapter 10
Section 21
mn3141-vle Part11
Armstrong14 accessible fullppt 09
Section 22
Principles of Marketing MN3141 chapter 12
Section 23
Kotler pom16e inppt 12
mn3141-vle Part12
Paper 41 Kang Mahoney Tan Smj 2006
test your knowledge chapter 12
marketing-channels-delivering-customer-value
Section 24
mn3141-vle Part13
kotler pom17e ppt 20
Marketing Management MN3141 chapter 14
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University of London
Summary
Course info
Principles of Marketing - CLS-00008189
Teacher:
Mrinalini Choudhary
Skill Level
:
Beginner